{"id":494,"date":"2026-03-26T12:16:06","date_gmt":"2026-03-26T03:16:06","guid":{"rendered":"https:\/\/india-marketing.jp\/vietnam_company\/habeco\/"},"modified":"2026-08-02T16:15:49","modified_gmt":"2026-08-02T07:15:49","slug":"habeco","status":"publish","type":"vietnam_company","link":"https:\/\/india-marketing.jp\/en\/vietnam_company\/habeco\/","title":{"rendered":"Habeco | The largest beer company in the north. Hanoi Beer, Truc Bach. Carlsberg"},"content":{"rendered":"<div class=\"disclaimer-asof\" style=\"border:1px solid #e0e0e0;background:#fafafa;padding:16px 18px;margin:0 0 28px;font-size:.92em;line-height:1.8;border-radius:4px;\">\nThis article is based on what we could verify <strong>As of August 1, 2026<\/strong> This article is based on public materials and news reports from Vietnam. Vietnam's tax system, regulations, and administrative divisions change frequently, so information here may have been updated since publication. For actual business decisions, please confirm the latest details with the relevant government authorities or local experts as primary sources.\n<\/div>\n\n\n<p>Habeco (Hanoi Beer-Alcohol-Beverage Corporation) is the largest beer maker in northern Vietnam. It is known for mainstay brands such as Hanoi Beer and Truc Bach, and annual production capacity reaches 800 million liters. Denmark's Carlsberg Group holds a stake as a strategic partner.<\/p>\n<h2>Company profile<\/h2>\n<table>\n<tr>\n<th>Item<\/th>\n<th>Details<\/th>\n<\/tr>\n<tr>\n<td>Legal name<\/td>\n<td>Habeco<\/td>\n<\/tr>\n<tr>\n<td>Year founded<\/td>\n<td>1890<\/td>\n<\/tr>\n<tr>\n<td>Headquarters<\/td>\n<td>Hanoi<\/td>\n<\/tr>\n<tr>\n<td>Format<\/td>\n<td>Beer manufacturing<\/td>\n<\/tr>\n<tr>\n<td>Official website<\/td>\n<td><a href='https:\/\/www.habeco.com.vn\/' target='_blank'>https:\/\/www.habeco.com.vn\/<\/a><\/td>\n<\/tr>\n<\/table>\n<h2>Business and strengths<\/h2>\n<p>Four companies, Heineken Vietnam, Sabeco, Habeco and Carlsberg Vietnam, account for more than 90% of Vietnam's beer market, and Habeco's strength is its solid brand power in the northern market. In August 2025 Carlsberg completed the expansion of its Phu Bai brewery in the centrally governed city of Hue (formerly Thua Thien Hue Province), doubling annual production capacity from 3.6 million hectoliters to 6 million hectoliters.<\/p>\n<p>Vietnam's beer market is going through structural change as drink-driving rules tighten and health awareness rises. The shift in demand toward low-alcohol and non-alcoholic beer and toward craft beer points to an opening for Japanese beer makers.<\/p>\n<h2>What it means for Japanese companies<\/h2>\n<p>For Japanese companies considering entry into Vietnam's beer manufacturing market, Habeco is a competitor and at the same time a potential partner and benchmark. <a href='https:\/\/india-marketing.jp\/en\/vietnam\/'>Vietnam Social Media Marketing Strategy<\/a> and <a href='https:\/\/india-marketing.jp\/en\/vietnam\/'>Vietnam expansion for Japanese brands<\/a> is also worth a look.<\/p>\n<h2>Reference Information<\/h2>\n<ul>\n<li><a href='https:\/\/www.habeco.com.vn\/' target='_blank' rel='noopener'>Habeco official site<\/a><\/li>\n<li><a href='https:\/\/the-shiv.com\/vietnam-beer\/' target='_blank' rel='noopener'>Vietnam Beer Industry 2026<\/a><\/li>\n<li><a href='https:\/\/b-company.jp\/vietnam-beer-market-and-the-participation-of-foreign-brands\/' target='_blank' rel='noopener'>B-Company &#8211; Vietnam Beer Market<\/a><\/li>\n<\/ul>\n<h2>Related Articles<\/h2>\n<ul>\n<li><a href='https:\/\/india-marketing.jp\/en\/vietnam\/'>Vietnam Social Media Marketing Strategy<\/a><\/li>\n<li><a href='https:\/\/india-marketing.jp\/en\/vietnam\/'>Vietnam expansion for Japanese brands<\/a><\/li>\n<\/ul>\n\n\n<div class=\"p-blogParts post_content\" data-partsid=\"1002\">\n<div class=\"swell-block-fullWide pc-py-60 sp-py-60 alignfull\" style=\"background-color:#da251d\"><div class=\"swell-block-fullWide__inner l-container\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<h3 class=\"wp-block-heading has-text-align-center is-style-section_ttl u-mb-ctrl u-mb-10 has-white-color has-text-color has-link-color wp-elements-1\">\u30d9\u30c8\u30ca\u30e0\u9032\u51fa\u652f\u63f4\u4e8b\u696d\u306e\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/h3>\n\n\n\n<p class=\"has-text-align-center has-white-color has-text-color has-link-color wp-elements-2 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aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>\n<\/p>\n<\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u5317\u90e8\u6700\u5927\u306e\u30d3\u30fc\u30eb\u4f01\u696dHabeco\u3002Hanoi Beer\u3001Truc Bach\u30d6\u30e9\u30f3\u30c9\u3092\u5c55\u958b\u3002Carlsberg\u304c\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u3002\u5e74\u9593\u751f\u7523\u80fd\u529b8\u5104\u30ea\u30c3\u30c8\u30eb\u3002<\/p>","protected":false},"featured_media":0,"template":"","format":"standard","class_list":["post-494","vietnam_company","type-vietnam_company","status-publish","format-standard","hentry"],"acf":{"summary":"Habeco\uff08Hanoi Beer-Alcohol-Beverage Corporation\uff09\u306f1890\u5e74\u5275\u696d\u3001\u30cf\u30ce\u30a4\u5e02\u62e0\u70b9\u306e\u30d9\u30c8\u30ca\u30e0\u5317\u90e8\u6700\u5927\u30d3\u30fc\u30eb\u88fd\u9020\u4f01\u696d\u3002\u300cHanoi Beer\u300d\u300cTruc Bach\u300d\u7b49\u3092\u4e3b\u529b\u3068\u3057\u5e74\u9593\u751f\u7523\u80fd\u529b\u306f8\u5104\u30ea\u30c3\u30c8\u30eb\u3002\u30c7\u30f3\u30de\u30fc\u30af\u306eCarlsberg Group\u304c\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3057\u3066\u51fa\u8cc7\u3059\u308b\u3002\u30d9\u30c8\u30ca\u30e0\u30d3\u30fc\u30eb\u5e02\u5834\u306e90%\u4ee5\u4e0a\u30924\u793e\u3067\u5360\u6709\u3059\u308b\u3002"},"_links":{"self":[{"href":"https:\/\/india-marketing.jp\/en\/wp-json\/wp\/v2\/vietnam_company\/494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/india-marketing.jp\/en\/wp-json\/wp\/v2\/vietnam_company"}],"about":[{"href":"https:\/\/india-marketing.jp\/en\/wp-json\/wp\/v2\/types\/vietnam_company"}],"wp:attachment":[{"href":"https:\/\/india-marketing.jp\/en\/wp-json\/wp\/v2\/media?parent=494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}