市場分析– category –
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Kantar's "India in Search 2026" exposes 7 cultural dualities in Indian consumers — the striking data behind 235 million AI searches and 29 million quick-commerce searches
本記事は2026年8月1日時点で確認できたインド現地の公的資料・報道をもとに作成しています。インドは税制・規制の改正が頻繁で、記載内容がその後変更されている場合があります。実際の事業判断にあたっては、所管省庁・現地の専門家など一次情報源で最新... -
"¥23 billion for breakfast": what the massive investment in iD Fresh Food reveals about India's ready-to-cook revolution, and the moves open to Japanese food makers
英国系PEファンドApax Partnersが南インド発の冷蔵朝食ブランド「iD Fresh Food」に約230億円を投資した。インドのRTC（レディトゥクック）カテゴリは2024年に前年比58%増という爆発的成長を記録。この「朝食市場の資本化」が示す構造変化と、日系食品メーカーが今すべき具体的な3つの打ち手を分析する。 -
A Thorough Comparison of India, Vietnam, and Thailand: Choosing a Market by Cost, Regulation, and Market Size
インド・ベトナム・タイの3カ国を、コスト・規制・市場規模・日系企業数で比較。食品加工・製造ならどの国か、規制リスクはどう違うかを、進出先選定の判断材料として整理します。 -
A Thorough Comparison of India's and China's Food Markets: How to Choose a Market by GDP, Population, and Regulation
インドと中国の食品市場を、市場規模・人口構成・規制・コスト・消費者行動で比較。食品加工率の差が示す成長余地と、日系食品企業がどちらを選ぶべきかの判断材料を整理します。 -
India's food loss problem | The structure behind roughly 78.1 million tons discarded a year, and the business opportunity for Japanese companies
インドの食品ロスは年間7,810万トン、経済損失9,200億ルピー。品目別の実測ロス率と、サプライチェーン上のロスと消費段階の廃棄という二重構造を整理し、冷凍・冷蔵技術やコールドチェーンで日系企業が狙える領域を解説します。 -
India's plant-based food market | The full picture of the next-generation food business emerging in a vegetarian giant
ベジタリアン大国インドでなぜ「プラントベース」という新カテゴリーが伸びるのか。市場規模の見方、成長ドライバー、主要ブランド、そして日系企業の参入戦略を解説します。 -
Forecast for India's food market in 2030 | The five megatrends of a one trillion dollar market and the medium-term strategy for Japanese companies
An explanation of the size forecast for India's food market toward 2030 and the five megatrends. Growth forecasts for each sector, including food processing, online delivery, and RTE foods, with our own analysis of the medium-term strategy Japanese food companies should take. -
Zomato vs Swiggy, full comparison, 2026 edition | India's food delivery war read through revenue, market share, fees, and stock price
A full comparison of Zomato (Eternal Ltd) and Swiggy on revenue, market share, stock price, and fees using the latest 2026 data. Our own analysis of which platform to choose, seen from the side of the restaurant listing on it. -
Comparison of India's food e-commerce platforms | A listing guide to Amazon, Flipkart, BigBasket, JioMart, and Blinkit [2026 edition]
A full comparison of the five main food e-commerce platforms in India (Amazon India, Flipkart, BigBasket, JioMart, Blinkit) on fees, user numbers, and delivery model. A listing guide and strategic selection criteria for Japanese food companies. -
Suntory's India market strategy | From whisky to beverages, the full story of ten years of failure and a second attempt
A full explanation of Suntory's India market strategy. From the withdrawal in soft drinks to the second attempt with the whisky Oaksmith and the setting up of a new company. An analysis of the approach to India learned from failure, and what it suggests for Japanese food companies.
