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NEWS · समाचार

India News

We cover the moves of companies expanding their business in India and the steps Japanese companies can take.

2026.09.25NEWMEが40店に到達、今年だけで22店を開けたのはなぜかインドのZ世代向けファッションブランドNEWMEが、デリーのラジパト・ナガルとパンジャブ州ジャランダルのモデルタウンに店を開き、実店舗が40店に届いた。indiaretailing.comが…2026.09.25Zivameがノイダ市内初のフランチャイズ店、加盟店方式はいくらからインドのインナーウェアブランドZivame(ジバミ)が、デリー首都圏(NCR)のノイダにフランチャイズ方式の店を開いた。場所はセクター133の複合開発「Paras One33」。業界紙ind…2026.09.25Flipkartアプリに縦型ドラマ30本、12か月で再訪はどう変わるかインドのEC大手Flipkartのアプリに、縦型のショートドラマ30本が載った。持ち込んだのは小説投稿サイトPratilipiの自社スタジオ、Double Tap Films(以下DTF)。…2026.09.25airpayが14年で初の広告、『気づかれない決済』を4幕で描いたインドの決済プラットフォーム airpay が、事業開始から14年を経て初の一般向けブランドキャンペーン「Invisible」を公開した。業界誌 Campaign India が2026年9…2026.09.25Duolingoがパンジャーブ語の憎まれ口を広告名に、英語講座を世界へ語学アプリのDuolingoが、パンジャーブ語を起点に英語を学ぶ講座「Learn English from Punjabi」と、その告知キャンペーン「Ullu Da Pattha」を出した。…2026.09.25Comet最大店がベンガルール2店目に、残り半年で20店に届くかインド発のスニーカーブランドCometが、ベンガルール市ジャヤナガルに自社で最大の店を開けた。発表は2026年9月18日、業界メディアindiaretailingが共同創業者Utkarsh …2026.09.24Bridgestone India’s 30th-anniversary film builds on the founder’s mottoBridgestone India released a digital film titled “Tyres Carry Life” to mark 30 years of its India business. The announcement is dated September 23, 2026, from the company’s...2026.09.24Flipkart’s move: putting the two meanings of "BBD" on Kolkata busesIndia’s Flipkart put the announcement for Big Billion Days, its biggest sale of the year, on Kolkata’s public buses. The campaign film was planned by Talented, and production was handled by the production company Calm Kaa...2026.09.24Veteran fertilizer maker KICL enters beverages with coconut water, starting in three South Indian statesIndia’s fertilizer company Kothari Industrial Corporation Limited (KICL) launched a beverage brand called “CHUSIP” in September 2026, with young coconut...2026.09.24Pinit delivers saris in under 45 minutes, setting up a mirror and lighting at the customer’s home to choose fromHyderabad-based saree retail startup Pinit launched a quick commerce service that delivers app-selected sarees to customers’ homes within 45 minutes. However, this comes with the condition that it “depends on area and delivery slot availability.”...2026.09.24G-SHOCK India's new film, shot with the same existing product and the same familiar faceG-SHOCK released a brand film titled “Unfazed by Time.” It stars actor Vicky Kaushal, and the featured product is the “LUXE BLACK” series, an interpretation of the 2100 collection...2026.09.24Escorts Kubota puts an 8-year warranty front and center in new MU Series adEscorts Kubota Limited launched an advertising campaign on September 22, 2026 for its Kubota MU series tractors, titled “Dum Bhi. Bharosa Bhi...2026.09.18A photographer's 10-room safari lodge in Ranthambore, and what Vojara sells as an experienceIn October 2026, wildlife photographer Arjun Anand opens Vojara, a safari lodge with just 10 rooms, in Ranthambore, Rajasthan. Built over three years on a site of about four acres, the small…2026.09.18Homegrown cosmetics brand Swiss Beauty moves into the Bigg Boss house, and what it is after on a major showIn an announcement reported on September 17, 2026, the Indian homegrown cosmetics brand Swiss Beauty joined Bigg Boss Season 20, one of the country's largest reality shows, as a special partner for the makeup category…2026.09.18Samsung casts a namesake "Tim Cook," a move that needles Apple over foldablesSamsung cast an ordinary man named Tim Cook, who shares the name of Apple's CEO, in an ad promoting the Galaxy Z Fold 8 foldable phone. The setting was Palmerston North, New Zealand, and…2026.09.18Red Label frames Ganesh Chaturthi around a single cup of chai, an ad about bonds that cross religionIn September 2026, the tea brand Brooke Bond Red Label rolled out a new campaign timed to Ganesh Chaturthi, "Shree Ganesh Apnepan …2026.09.18Radisson GRT Chennai adds a 1,250-guest banquet hall, going all in on weddings and MICERadisson Blu Hotel & Suites GRT Chennai in Chennai has added several venues, starting with the Royal Ballroom, a pillarless grand banquet hall seating 750 or holding 1,250 standing…2026.09.18Premium milk brand Pride of Cows moves from the cow to the egret, what is it selling anew to a younger generation?With a new brand identity reported on September 17, 2026, Pride of Cows, the premium dairy brand of Parag Milk Foods, shifted its symbol from the cow to the egret that gathers at the farm…2026.09.18Logistics player Porter makes an enemy of "jugaad" in its ad, why reject making do?In a new ad campaign reported on September 16, 2026, the Indian logistics platform Porter deliberately rejected "jugaad" (making do on the spot), something often treated locally as a virtue…2026.09.18Accor signs a 150-room Novotel near Jaipur, getting ahead of weddings and MICEThe French hotel major Accor is developing the 150-room Novotel Jaipur Achrol Resort & Spa in Achrol, near Jaipur in Rajasthan…
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